VALORE
Dal 1989 l’azienda si è occupata di progettare e realizzare una vasta gamma di macchine ed attrezzature destinate al servizio dell’igiene urbana e ambientale, senza tralasciare comunque l’attività tradizionale, più specificatamente impegnata nella costruzione di allestimenti per veicoli industriali (ribaltabili, cassoni ecc.).
STRATEGIA
Dal concetto di completamento, la ‘o’ richiama sia il simbolo del riciclo, componendosi richiamando l’idea di allestimento di veicoli già esistenti. Tutta l’immagine coordinata trasmette tecnologia e precisione, attraverso la cromia scura e la lavorazione lucida a rilievo del logo.
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